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title
Adam Dickter.com
description
What I've been up to lately.
image
site name
author
updated
2026-01-05 08:38:44
raw text
Adam Dickter.com Adam Dickter.com What I've been up to lately. Monday, April 15, 2024 Lessons from Wendy’s: Getting Burned By Bad Messaging Everyone has a bad idea once in a while, and corporate CEOs are no exception. But bad messaging can quickly turn into a PR fiasco when an idea is shared casually, without proper vetting and with the possibility of being misconstrued. A restaurant chain’s half-baked idea can easily turn the company into a media laughingstock and a target of consumer outrage. So it was when Wendy’s CEO Kirk Tanner mentioned to investors on a recent call that the company was looking at “dynamic pricing and daypart offerings along with AI-enabled menu changes” in th e near future. Whether or not the actual plans were misconstrued, it seemed tone deaf at a time when people are already struggling with the impact of inflation. Sure enough, the company was forced to reassure customers that their hamburger won’t leap in price while they are waiting in the ...
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29 - dlpr.com, hachettebooks.com, zacks.com, odwyerpr.com, hadassahmagazine.org, app.com, womenofthewall.org.il, stantonstshul.com, jewrotica.org, cbst.org, kohenet.org, svara.org, jewliciousfestival.com, picoshul.org, mishkon.org, moishehouse.org, mishkanchicago.org, roicommunity.org, newsfactor.com, idf.org, istockphoto.com
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