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BioThinking Consulting and Training in Sustainable Design

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2025-12-28 23:45:12

raw text

Biothinking -- Truly Sustainable Design Home About Edwin Client Examples Make Your Product Sustainable Workshops Contact Articles Core Ideas Chairs Story of a Sustainable Day Bicycles Top 40 Solar Factories White Goods BioThinker Articles Fun Quiz 800 Eco-Products Inspirational Quotes Slideshow Latest Thinking 100% Sustainable How-To Guide What Next? DE | JP | ES Rinse out the Greenwash Perhaps, like me, you are fed up with the rise in greenwash, where even a modest reduction in energy use or small community benefit is trumpeted as being 'sustainable'. You may be feeling that the public is being misled when products are promoted as being green when only one small aspect of their environmental performance has been improved, or when it is suggested that tiny actions like switching TVs off standby are enough to assuage people's guilt or even make a real difference to climate threats. If you feel this way too, and want to make your produ...

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