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title
Brian Gardner
description
I believe in the power of simplicity and create things that look good, function with purpose, and get people really excited.
image
site name
Brian Gardner
author
updated
2025-12-31 05:47:27
raw text
Brian Gardner - Chicago Web Designer, WordPress Expert Hi, I’m Brian Gardner. 👋 My newsletter is for professional creators who take their business seriously. Yes, I’m interested! © 2006—2023 Brian Gardner · Made with Powder View my site colophon or contact me . Twitter Instagram LinkedIn About Themes Writing Contact Commercial Distancing: The Race to the Top I’ve been reflecting on a concept recently that has the potential to guide us in staying true to our values while achieving enduring success in our fields. I’ve dubbed this powerful notion “commercial distancing.” As Seth Godin once wisely said: “There’s always the opportunity to cut a corner, sacrifice lifestyle quality, and suck it up as we race to grab a little more market share. But the problem with the race to the bottom is that you might win.” As creators, we aim to distance ourselves from the dissatisfaction associated with undervalued labor and underpriced offerings. By embracing commer...
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