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communication for behavior change, a practical and proven, efficient and effective way to get what you want with words
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Steve Booth-Butterfield
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2025-12-14 16:51:21
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Healthy Influence - communication for a change Home Navigation Steve's Primer of Practical Persuasion 3.0 Blogs Services Privacy About and Contact Healthy Influence Steve's Primer Healthy Influence is the new way to get what you want . . . with words. Take years of persuasion science out of the research labs, test it in the real world, then translate it into tools for action, and you’ve got Healthy Influence: Communication for a Change. Healthy Influence is applied science, using words to make behavior change with real people in real time in the real world. It has the best, most reliable, and most tested knowledge the smartest minds in the history of human civilization have produced. From Satan to Aristotle through Dr. Hovland to modern persuasion scientists and Madison Avenue wizards, Healthy Influence takes the best and presents it to you in a friendly, fast, and funny way. Stay up to date with the latest Healthy Influence comment and analysis with one o...
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