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What Is Mixpanel? - Mixpanel Docs
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What Is Mixpanel? - Mixpanel Docs Docs Docs Changelog Changelog API Reference ↗ API Reference ↗ (opens in a new tab) Hire an Expert ↗ Hire an Expert ↗ (opens in a new tab) Search GitHub (opens in a new tab) On This Page Introduction to the Data Model Events Users Properties Question? Contact our Support Team (opens in a new tab) Edit this page Docs What is Mixpanel? What Is Mixpanel? Mixpanel is an analytics tool that enables you to capture data on how users interact with your digital product. Mixpanel then lets you analyze this data with simple, interactive reports that let you query and visualize the data with just a few clicks. Our self-serve interface empowers your team to answer questions, no matter their data expertise. Introduction to the Data Model Mixpanel's Data Model is built on three key concepts: Events , Users , and Properties . Events An event is a data point that represents an interaction between a user and your p...
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