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The Shatzkin Files - The Idea Logical Company Blog
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Insights about the future of the book publishing industry, from the desk of Mike Shatzkin, Founder & CEO of The Idea Logical Company.
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The Shatzkin Files - The Idea Logical Company Blog The Idea Logical Company Blog Speeches Consulting Clients Media About Contact Big disruption hit book publishing before AI showed up October 4, 2023 by Mike Shatzkin Leave a Comment Publishers Weekly recently hosted a stimulating and smart online session about AI and publishing , thanks to the organizing and moderating skills of Peter Brantley and Thad McIlroy. The day began with a presentation by former PRH CEO Markus Dohle and ended with one by thought leader Ethan Mollick of the Wharton School, which framed the day perfectly. Both of them were enthusiasts for AI. But they also presented what, to me, was the stark contrast on display for the whole day between people who think book publishing is largely the business it has always been and those who are seeing it isn’t and won’t ever be again. Here’s the long story short. The task of establishing a new title in the marketplace has gotten progressively m...
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