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OpenMKT.org is dedicated to (1) helping to improve evidence quality in marketing research and (2) making free education resources available.

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Home - Open MKT Open MKT Home Research Replication Tracker Retraction Tracker Preregistered Studies Bias Detection Studies Teach Readings for marketing courses Blog Noise mining & replications Retractions & errors Teaching About Home The purpose of Open MKT is to increase transparency and quality of marketing research published in academic journals. If you have any suggestions for this site, please let the maintainer, Aaron Charlton, know (contact link in footer). Research Trackers Replications A catalog of high-powered, preregistered direct replications of marketing articles Retractions A catalog of retractions of marketing articles. Preregisted studies Articles that have multiple preregistered studies and show good evidential value (low p-values). Bias studies These are studies that evidence of systemic bias in marketing research (publication bias, p-hacking, low power, HARKing). Other research resources You can find links to articl...

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