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THE CREATIVE ACT by Rick Rubin
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Rick Rubin is known for creating a space where artists of all different genres and traditions can home in on who they are and what they offer. He has thought for decades about where creativity comes from and where it doesn’t, he has learned that being an artist isn’t about your specific output, it’s about your relationship to the world. This insight forms the foundation of a book that reads less like a manual and more like a meditation on the nature of creation itself.Rubin’s approach is radically different from typical creativity advice. Rather than offering techniques or formulas, he invites us to examine our fundamental assumptions about what creativity is and how it works. He suggests that creativity isn’t something we do, but something we allow—a natural state that emerges when we stop forcing and start paying attention to what’s already present.Through short, contemplative chapters that feel like conversations with a wise friend, Rubin explores how to cultivate the...
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