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The digital election: domain grabbing in politics

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When it comes to politicians, the name is an important component of their brand. So finding the right domain name really is the meat and potatoes when it comes to a politician’s online presence, as it’s the first stop for interested parties. But finding that the ideal domain is no longer available is a problem that even politicians have to deal with. With over 190 million registered domains, many of the most popular combinations are already taken – leaving business owners, politicians, celebrities, and more having to come up with an alternative. My domain, your domain Not all of these 190 million registered domains are in use, however, because of a lucrative business model called domain grabbing. This process involves a user registering domains that he or she doesn’t actually intend to use, but that might be valuable to other users or companies. Then they decide to put the domain up for sale and try to earn as much as possible from it. This is outlawed in the US but can be...

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