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https://appointible.com/biz/blog/business-marketing/sms-marketing-best-practices/
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Top 9 SMS marketing best practices in text marketing.
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SMS marketing has outmaneuvered waves of sophisticated marketing tools in the past decades and arrived in the 2020s as a major promotional strategy. While social media, texting apps, and other tools were finding their place in a marketing strategy, SMS consolidated more and more as a powerful way to get a direct and specific message with precision. However, the evolution of marketing in the past twenty years creates the need to adapt to an evolving market. Tactics that were useful a while back don’t have space in business anymore. Compliances, engagement, value, timing are but a few of the keywords. To best understand how to move through with your text message strategy in a fast-changing environment, we will tackle today the top 10 SMS marketing best practices for 2022 and beyond. Use an SMS marketing tool Our first SMS marketing best practice is also the most important one. You will want to use a specific SMS marketing tool as you develop your text message strategy. ...
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