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https://news.patreon.com/articles/discovery-on-patreon-is-driving-over-200-million-to-creators-per-year

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Discovery on Patreon is driving $200M+ to creators per year

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In our recent State of Create report, creators shared that audience growth is the number one factor they want platforms’ help with. We’ve already invested heavily in growth and discovery tools like free membership, creator recommendations, and an Explore page – the sum total of which is currently driving over $200 million dollars to creators per year. But creators deserve even more. Over the coming months, we’ll be testing and releasing improvements to the home feed, recommendations, and overall discovery experience to help creators reach – and keep – even more new fans on Patreon. Avoiding the traps of ‘For You' We’re keenly aware of the risks: the reason why many creators are so fed up with TikTok, Instagram, and the rest of the ‘For You’ internet is because they’ve gone all-in on new fan discovery at the expense of creators’ ability to form meaningful relationships with the fans they already have. In State of Create, just 49% of fans reported feeling connected to the creators they c...

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