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title
Clear Channel Outdoor, Terrible Herbst Score Touchdown-Worthy Ad Exposure for Brands for the “Big Game” and Beyond
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Back to Press ReleasesClear Channel Outdoor, Terrible Herbst Score Touchdown-Worthy Ad Exposure for Brands for the “Big Game” and BeyondPartnership Kicks Off New Eye-Catching Digital Display at the Crossroads of Big Game Activities Near Allegiant StadiumNew York, NY – Clear Channel Outdoor (NYSE: CCO), one of the world’s largest out of home (OOH) media providers, today announced a new partnership with Nevada-based Terrible Herbst Inc. (Terrible’s) to provide brands with the unique opportunity to activate state of the art digital out of home (DOOH) media campaigns across the street from this year’s Big Game at Allegiant Stadium in Las Vegas. This “’Sin’-sational” advertising opportunity comes via Terrible’s new event-focused facility, which includes the four-level stadium parking garage for events at Allegiant Stadium, as well as offering a Starbucks and the newest 784 capacity WSKY Stadium concept. This collaboration allows brands to reach global sports fans and affluent travelers as t...
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