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Substack Subscription RevenuePricing & Subscribers: Jon Herold’s Patel Patriot’s Devolution Substack offers paid tiers at $10 per month or $75 per year. His free subscriber base is large (reported at 115,000+ total subscribers in 2023) – but only a fraction are paid supporters. In late 2021, a source close to Herold indicated he had “gained thousands of paid subscribers on Substack”.Estimated Income: With pricing at $10/mo or $75/yr, even a few thousand paying members yields substantial revenue. The Daily Dot reported Herold was earning “five figures a month” from fan donations by late 2021 . This suggests a monthly range roughly in the $10,000+ bracket (e.g. 2,000 subscribers × $5–$10 average = $10K–$20K/mo). The table below outlines conservative vs. aggressive estimates:Table: Estimated Substack revenue ranges. Actual figures likely fall in between. For example, 3,000 paid subs might bring in on the order of $250K/year (before Substack’s 10% fee and credit card fees). These estimates...
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