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created at

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Three Crackers from Cannes.

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Three Crackers from Cannes. July 2, 2015 In my last article I set out what I hoped to achieve from being a start-up founder at this year’s Cannes Festival of Creativity and specifically from the first ever InnovationLions awards. In my mind I wanted to talk and ideate with the great and the good of the communications industry who I’d loosely grouped into 4 categories: Marketers – what cash-flow-conscious start-up founder wouldn’t want free advice from the very best? Investors – I won’t lie, we’re always chasing investment, or at least feedback from those who finance innovation. Brands – an exploration of possible partnership and/or collaboration. Other start-ups – working alone and drinking endless cups of instant coffee, sometimes I feel like I’m going mad… it’d be good to meet others doing the same. How did I do? Really well on the last three. Investors and brands were both really keen to listen to my plans and points of view and to exp...

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