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Axeptio Strengthens its International Expansion with the Acquisition of AdOpt
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On February 13, 2025, Axeptio, a leader in consent management solutions, announced the acquisition of AdOpt, one of the leading players in the Brazilian market. This strategic move is part of Axeptio's international expansion dynamics, which, after opening a branch in Canada, continues its development in new markets. Brazil: A Key Market for Consent Management With over 216 million inhabitants, Brazil represents a vast market with a growing demand for consent management solutions. LGPD - brazilian data protection law, inspired by the European GDPR, imposes strict obligations on companies in the collection and management of user consent. However, there is still a strategic space for European players to fully meet the expectations of the Brazilian market. "Rather than create a subsidiary ex nihilo, **we decided to join forces with AdOpt**, a company that shares our values and our desire to become the trusted partner that brings together the interests of users and companies on the web," ...
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