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Cookies and the TDPSA

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HomeCookies and the TDPSACookies and the TDPSA2 months agoJoão Bruno Soares1 minuteCookies and the TDPSA Cookies are small data files stored on users’ devices that help websites remember preferences, track behavior, and deliver personalized ads. Under the** Texas Data Privacy and Security Act (TDPSA), businesses that operate in Texas and use cookies must now follow specific requirements related to transparency, consent, and consumer rights**. If you’re collecting data through cookies, here’s everything you need to know to stay compliant. Do Cookies Count as Personal Data? Yes cookies can be considered personal data under the Texas Data Privacy and Security Act (TDPSA). While they might seem like harmless snippets of code, many cookies collect information that can identify, track, or build a profile about a user. This includes tracking cookies, advertising cookies, and analytics cookies, all of which play a key role in digital marketing and website performance. If a cookie can be linked...

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