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title
Email marketing: Anatomija dobrog newslettera - CyberFolks.hr
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EmailMarketingEmail marketing: Anatomija dobrog newslettera 2 listopada 2013 5 prosinca 2023 cca. 6 min Vjerujem da u današnje vrijeme većina vas prima određen broj email newslettera. No, koliko vas ga šalje tj. kreira i na taj način servira informacije svojim korisnicima/kupcima/poslovnim partnerima?Email newsletter odličan je alat direktnog komuniciranja koji u vašem poslovanju može igrati značajnu ulogu. U ovom članku objasniti ću osnovne pojmove email marketinga, kako funkcionira newsletter, zašto ga slati i koje su njegove prednosti. Nabrojiti ću osnovne elemente dobrog newslettera, izložiti neke zanimljive statističke podatke, te vam predložiti 25 savjeta za dobar email marketing. Pa krenimo redom…Što je email marketing?Email marketing jedan je od kanala direktnog marketinga koji omogućuje neposrednu komunikaciju s krajnjim kupcem/korisnikom i to pomoću tehnika kao što je email newsletter. Email newsletter je elektronička komercijalna poruka koja se šalje grupi ljudi...
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