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2026-01-20 12:41:40
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Hi friend 👋,I know the title is one of the most intriguing, but let me be honest: I'm not a disco fan. I have some moves that keep me in the "not dumb" zone, but dancing and listening to loud music are not my favorite activities. Anyway, you may recall that I already mentioned D2C brands that I enjoy on weekends. Brands with personality always appeal to me. However, I am aware that it is difficult. It is especially difficult to maintain your own position against all of the marketplace titans. They have greater access to user traffic and can easily optimize the majority of operating costs as they scale. If you want to deliver a fully unique experience or experiment with your brand, you must swim against the tide.So, what do these markets offer D2C brands? Customer insights, lower CACs, and campaign management are the things that come to mind. In exchange, they receive a portion of the revenue and almost all of the data. When you decide to discontinue your marketplace operations, you wil...
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Aykut
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1771428892
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